What is a Spa?

According to the International SPA Association “a destination spa is a facility with the primary purpose of guiding individual spa-goers to develop healthy habits. The lifestyle transformation can be accomplished by providing a comprehensive program that includes spa services, physical activities, wellness education, healthful cuisine and special interest programming”.

What is an Aloe-Spa Salute per Aloe^TM?

Basically, the Aloe-Spa is a facility with the primary purpose to offer spa-goers healthy habits, combining typical spa services but focused on the aloe benefits for the customers´ body and mind. An Aloe Spa helps to relieve stress and helps people feel and look better through aloe massages, aloe nutrition programs, aloe facials, aloe body treatment and aloe day spa packages.

The Aloe-Spa premises must have no noise around, offer a relaxation environment through a calm and relaxed atmosphere, with courteous and professional workers and management.

The Aloe-Spa Salute per Aloe^TM services are to be founded on one main concept: the aloe plant and its benefits for health, beauty, nutrition and well being.

The spa industry has grown exponentially. Number of spas have increased by an average of 20% yearly since year 2000. There are now 9,800 beauty spas and day spas in the United States as the end of June 2007. The driving force is a growing consumer demand on wellness and beauty services. More than 7% of such spas are day spas.

These circumstances are a perfect reason to establish an Aloe-Spa Salute per Aloe^TM.

Aloe-Spa Salute per Aloe^TM is a very new concept.

But what about the numbers? Here we describe some tips to drive profits for an Aloe-Spa Salute per Aloe^TM.

1. Efficiency

An Aloe-Spa Salute per Aloe^TM owner should look for efficiency and cost effective use of products, infrastructure, personnel and services. That is a basic rule to get more profits. Our franchise concept manuals and training will help you to achieve efficiency into the Aloe-Spa business.

2. Availability of money in the startup

Opening an Aloe-Spa Salute per Aloe^TM will demand a certain capital requirement for the start up and the involved costs for the first year of operations. You will need to have enough funds to operate the business, be your own money or through other financial schemes, such as leasing, venture capital, angels financing or bank lending, among many others. Some unforeseen issues may happen at the beginning, from regulatory issues to marketing costs, altering your financial situation.

3. Control your inventory

One of the advantages of Aloe-Spa Salute per Aloe^TM services is that our spa treatments are based on a few high quality services with premium products. Therefore, we cut down your inventory, with savings on space and therefore, less working capital is required. This is highly cost effective.

4. Premium products conveniently priced

At Aloe-Spa Salute per Aloe^TM we offer premium aloe vera products, with high percentage of aloe vera content into the formulation,priced conveniently. Our main active ingredient is in high quantity, usually into the range of 60% to 98% Our aloe products are premium ones because they are basically made from aloe vera, not other chemical ingredients. Our aloe products has no comparison with other beauty or spa products with aloe, where aloe is present with a mere 2% or 3% into the formulation. We offer products made of aloe vera, with 60% or more of aloe vera as the main ingredient into the formulation.

5. High Wellness and Health Experience for the Spa-goer

By offering aloe vera based products with high aloe vera content, the spa-goer receives all the aloe vera properties after a spa session or treatment. This means a high wellness and health experience for the spa-goer. And a satisfied customer is surely a returning customer, improving your financial results.

6. Discuss the business with other successful spa owners

Always it is important to talk with other spa owners into the area or region, on what they did well and wrong, in order to avoid negative situations or issues which may affect your business in future. Learn from their experiences and best practices.

What the spa-goer is searching? For us, one of the most relevant trends in the spa industry is the consumer´s focus on the quality of life.

We are listening the voice of clients. And we arrive to a basic conclusion: The spa-goer is looking to improve the quality of life.

This means much more than a single facial to have a better skin or a wrap to achieve some weight loss objective. The search of indulgence or a pampering experience is not only a matter of beauty. It is not only because of a healthy reason.

Today, the consumer is basically looking for a better quality of life. It is not about getting a facial or a massage. It is a search to balance body and mind. It is about to improve the quality of life.

We found consumer differences related to age, income, working and social habits, life style, health conditions and various other factors. But the search for a better quality of life is the main objective for a person when goes to spa.

At Aloe-Spa Salute per Aloe^TM we have developed new services and treatments, thinking on how to improve the quality of life for the spa-goers.

And we are walking the right way. We worked hard into the lab to develop nutraceutical and cosmeceutical products from aloe vera, with the best from nature to be experienced by consumers at a spa.